Now the construction of Chinese small business website is mostly on the network, telephone marketing under the pressure, in the network company salesman pestering the lazy lay, in encouraging the network company of electronic commerce and network marketing banner, in the enterprise information development situation, and finally make wise, helpless and make the network company tread decision.

Now the network company site are for e-commerce, network marketing, website promotion and so on several hot almost fire service, in fact the network company called after the tide of e-commerce is only an excuse they convince of small business owners do, when I was in Qingdao, responsible for working in the marketing department, network company phone one day stop playing, I asked him, why should we do, are almost the same answer, do electronic business affairs now, you don't do soon behind your competitors, the whole world is in the electronic commerce revolution, but I ask them, electronic the basic business content and goal as well as the theory, but no one can give me a said in the past.

Electronic commerce is an emerging industry, although already in Chinese presented for many years, but in the country, still have not achieved a great development. In China the development of e-commerce and the dynamic is only Alibaba, 88486688, eBay, some news Taobao, once public appearances vast number of small and medium enterprises difficulty in electronic commerce in this vibrant field. Domestic electronic commerce is only Alibaba, 88486688, eBay, Taobao to money making tools, is a cover of network companies to make money.

So what kind of website is the effective enterprise website? First: the site must have strong profitability. I always think that cannot bring the profit to the enterprise website are sick. A truly effective enterprise website should have a lot of profit point, each page may bring potential customers and orders to the company.

Secondly: the website design must reflect your company's professional. A very important reason to hinder the development of electronic commerce in the China is honesty problem. A corporate Web site should be on the net profit, it must be in the customer to your web site for 30 seconds to win the trust of customers, the network marketing research shows that, even a very valuable potential customers to your web site, in 30 seconds, your site is not to gain his trust, do not let him feel your website in reality is a big company's strength is very strong, to the net, you have 70% may be lost Chinese potential customers. So your site can truly profitable, web site design is also very important.

Again: is the website design must be commercial. One of your potential customers to see your information, confident in your search for your contact information, but for a long time also can not find, finally found a so-called"contact us", but it is a e-mail, or not directly, but also to customers your e-mail address to copy his mailbox, then sent a letter to you. The network information age, eager to find your potential customers, there will be time for you to send an e-mail. The network marketing research shows that, if the customer in 2 minutes also did not find the most quickly find the way to contact you, then you will have 80% of the customers may be lost. Thiswebsite also is the network company called network marketing masterpiece.

Finally: the most important thing, is the site promotion, although the search engine promotion is only a very small part of the network marketing, but it is the most effective network marketing. Mention of the search engine promotion. Many people think of first is the Baidu and domestic portal,Baidu promotion is really a lot of people's first choice, is also very effective.After all Baidu occupy the domestic search engine about 38% of the market.Chinese people are the first choice and the promotion of Baidu portal, andseldom go to first select the search as the search engine and second of the world's Google and Yahoo, because many of the search engine promotioncannot have a correct understanding. Can not distinguish Baidu anddifferences between domestic search engine and search engine in the world. The search engine promotion is to buy a temporary flow, to several potential customers and orders, the effect is short-lived, you promote this month, have the effect this month, next month, no promotion, what is not.Domestic search engine ranking is artificially through the program control,who give more money, just who is in the front row, especially Baidu PPC,you want to rank first, must keep a higher price than others, to ensure theirranking. If not, maybe you today is the first, but tomorrow you may be fifth,or even more on the location, price stands are detrimental to which amanufacturer, the ultimate beneficiaries or Baidu. Non promotion websiteeven if the first page rankings, is also unpredictable, today is also the first page, a major adjustment Baidu, a big update, your site can not find. A lot of people have to spend big price in Baidu and portal bought experience.